top of page

![]() "Before" Logo | ![]() Ideation Board |
---|---|
![]() "After" Logo & Tagline | ![]() Packaging Design |
Brand Restage
Led strategic restage of Lactaid franchise, moving brand from problem/solution product to lifestyle brand choice.
Identified key consumer insights from third party research to inform communications strategy and creative realization across brand identity, tagline, packaging, website design, channel marketing programs and events.
bottom of page